FAQ for Non-Profits

What is the Non-Profit Student Program?

The Non-Profit Student Program was designed to serve a few purposes. It provides students with practical communications experience, whilst allowing non-profits affordable solutions for their fundraising and communication projects. Non-Profit organizations submit short projects (around 2 – 20 hours maximum). Approved projects are strategized and supervised by HeartPress PR professionals and executed by the student.


What are the benefits of the program?

There are many benefits to the program, but here are a few highlights for your non-profit:

  • An effective solution for projects that have been sitting on the corner of your desk
  • Your staff resources aren’t being taken up to manage the student
  • Affordable costs
  • Assurance of quality and professional work


What projects are acceptable for the program?

The types of projects vary, but here is a suggested list:

Social media – Subject to variability depending on scope, 5 – 20 hours

  • Social Media Plan
  • Website Content
  • Images for Social
  • Short Videos
  • Media Posts
  • Facebook Ad Support (target audience, image creation)

Feature Writing – Subject to variability depending on scope, 3 – 5 hours

  • Articles
  • FAQs
  • Media Release(s)

Fundraising – Subject to variability depending on scope, 5 -15 hours

  • Solicitation Package
  • Photography
  • Letters
  • Forms
  • Online Components

Graphic Design – Subject to variability depending on scope, 5 – 30 hours

  • Posters
  • Business Cards
  • Online Presentations
  • Rack Card
  • Newsletter
  • AGM Report
  • Brochure
  • Photography


Are there costs associated with the program?

Yes. Non-profits are billed for any consultation, strategy and supervision done by HeartPress PR professionals. Any student time is indicated on the invoice but given to the non-profit at nominal rate.


How does my non-profit apply?

Non-profits are welcome to submit a project proposal via our short online form. The form helps us determine the scope of your project.


What happens after I have submitted my application?

Once you have applied online, it is up to HeartPress PR to conduct if the work is feasible and relevant to the student’s skills. You should know within a few days if your project has been accepted.

There may need to be a conference call, in person, or email consultation required to determine what it is exactly that you are looking for. During this consult there should be a timeline and dates mutually established based around the deadlines and the student’s schedule.

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