Here’s a little lesson in the history of corporate giving to help recognize #NationalPhilanthropyDay this month. There’s a recent trend with companies to adopt some model of corporate giving into their business strategy, but the concept isn’t new.
Almost a century before companies like Walmart and Coca-Cola began donating millions to charities around the world, businesses were beginning to discover the benefits or corporate giving similar to corporate social responsibility. Today, the term has become something of a buzz word.
Companies large and small, all around the world, are recognizing the importance of corporate giving strategies. They are set to improve both their business and the community.
HeartPress PR helps social conscious businesses design savvy corporate giving strategies. They discover non-profit organizations and charities about which they feel passionate, so they can start giving back and doing good.